Thursday, October 13, 2016

Week 2 EOC: Themed Restaurant

My themed restaurant would be a beach themed restaurant. Firstly, it would be located by the beach with a wide rectangular pool accompanied by a in pool bar in the middle. The bar will serve beverages and alcoholic beverages and these drinks will be served to the customers in a water gun, which will then be poured out into the cup for the customers sanitation to drink from. Straws are also available from request within the customers, and the straws will be in a form of a pool noodle. This creative design of the drinks will definitely be the highlight of what customers want to see. "Marketing focuses on the needs and wants of customers." (Human Resources, Quality Service & Training, Hospitality & Restaurant Marketing)

The restaurant will be right next to the pool by the beach and the menu is quite simple and basic. Food can be delivered straight to the sun chairs by the beach and the pool as well. The dishes will be served on water sports activities such as a hotdog would be served on a plate shaped kayak, and a platter of nachos will be served on a plate shaped swimming pool. Popsicles are also available especially on summer days which are shaped as umbrellas and also fishes. This themed restaurant will be able to target customers with an interest in beaches and holiday fun. "One key function of the marketing process is the thoughtful targeting of customers." (Human Resources, Quality Service & Training, Hospitality & Restaurant Marketing)

Rules in this restaurant will consist of a swim wear only restaurant. So customers that enter will need to be wearing their own swim wear, in order to enjoy the sun, beach and the pool which is what this restaurant is known for. Uniform for employees in this restaurant will also have to wear swim wear. Floor staff will have to wear red swimming wear portraying as lifeguards, with their trays that are shaped and written on as a wide rescue tubes. Kitchen staff will wear lifeguard T Shirts with their swimwear shorts. Shoes will not be required for the floor staff as the restaurant is outdoor and the flooring is sand. However, kitchen staff will need to wear nonslip flip flops.

Despite the beach themed casual restaurant, service is still acquired to exceed excellence. "All restaurants and foodservice operations should be based on the foundation of excellent customer service." (Human Resources, Quality Service & Training, Hospitality & Restaurant Marketing)

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